Senior Marketing Manager, B2B
Core
Architect ReviveRx's integrated B2B marketing strategy, driving lead generation, customer acquisition, and pipeline growth through sales enablement, digital channels, and content development.
Role type
Senior B2B Marketing Manager (Healthcare/Pharma)
Builds
B2B marketing infrastructure, sales enablement toolkits, and evidence-based content for a licensed pharmacy.
Domain
Healthcare, Pharmacy, Biotech
Deliverable
product features
Required skills
B2B marketing strategy, sales enablement, go-to-market planning, content development, messaging, lead generation, event management, CRM/marketing automation, digital marketing analytics
Preferred skills
Compounding/specialty pharmacy marketing, FDA regulatory compliance, clinical/medical affairs navigation, agency management, telehealth marketing
Technologies
HubSpot, Salesforce, Marketo, Google Analytics, SEO platforms
Responsibilities
Develop integrated B2B marketing strategy across sales enablement, digital, and events; create sales tools and training materials; define product positioning and content governance; lead trade shows and educational programs; build scalable marketing processes and track KPIs.
Seniority
Senior, hands-on IC with strategic leadership
