Senior Digital Analytics Specialist
Core
Own measurement initiatives from architecture and tracking implementation through reporting, analysis, and actionable recommendations for client organizations.
Role type
Senior Digital Analytics Specialist (Agency/Consulting)
Builds
Measurement frameworks, data pipelines, dashboards, and CRO programs for multiple client accounts
Domain
Digital Analytics, Data Warehousing, Conversion Rate Optimization
Required skills
GA4, Google Tag Manager, dataLayer design, JavaScript, SQL, BigQuery, Looker Studio/Tableau/Power BI, A/B testing, statistical analysis
Preferred skills
Server-side tagging, Tag Assistant, browser developer tools, client consulting, proposal development
Technologies
GA4, GTM, BigQuery, Looker Studio, Tableau, Power BI, Crazy Egg, Microsoft Clarity
Responsibilities
Design and implement GA4/GTM measurement frameworks; Develop dataLayer specifications and validate implementations; Diagnose analytics issues end-to-end; Build scalable data pipelines and warehousing strategies; Develop decision-focused dashboards; Lead Conversion Rate Optimization initiatives; Analyze behavioral data to identify user drop-off points; Support business development with proposals and scoping
Seniority
Senior, hands-on IC with client ownership
