Strategic Student Program: Global Customer Advocacy Intern (CMMK, Spring 2027)
Core
Sourcing and activating customer stories, peer reviews, and best practices to build a robust group of advocates for Siemens products and services.
Role type
Customer advocacy intern (marketing & communications)
Builds
Marketing assets (case studies, blogs, podcasts, videos), training materials, and communication plans.
Domain
Industrial software (CAD, 3D modeling, simulation) + Customer Experience
Deliverable
product features
Required skills
Content creation, project coordination, cross-functional collaboration, customer lifecycle analysis, branding guidelines development, communication planning, asset design, familiarity with Jira/Wrike/Teams, Agile environment adaptability
Preferred skills
Experience in marketing or related fields, passion for customer experience, ability to work in matrixed organizations
Technologies
Jira, Wrike, Microsoft Teams
Responsibilities
Develop and promote resources and training materials to educate internal stakeholders on customer advocacy initiatives; Work with customer-facing teams to identify key touchpoints in the customer lifecycle; Partner with internal stakeholders on customer research initiatives; Assist in the development of advocacy branding and program guidelines; Partner with internal teams to find customer stories in domains where none currently exist; Develop communication plan to amplify customer stories; Collaborate with cross-functional teams to drive the development of marketing assets from customer review content; Liaise with internal execution teams to amplify customer reviews within campaigns and on customer-facing websites
