Digital Marketing Specialist
Core
Performance marketer owning paid search and paid social acquisition for two exclusive subscription ecommerce brands in Australia and New Zealand.
Role type
Performance Marketing Specialist (Paid Search & Social)
Builds
Customer acquisition campaigns, forecasting models, and performance dashboards for subscription ecommerce brands.
Domain
Ecommerce / Digital Marketing
Required skills
Paid search management, Paid social management, Google Ads, Microsoft Advertising, Meta Ads, Looker Studio, Excel modeling, Data analysis, Strategic planning, Test-and-learn design
Preferred skills
AI in search and bidding, Affiliate marketing, Referral program management
Responsibilities
Manage budgets and forecasts for paid search and social channels, Build Looker Studio dashboards for performance tracking, Design and run test-and-learn programs across audiences and creative, Present performance insights to the Head of Acquisition, Help launch new brand acquisition strategies, Expand remit into affiliates and referral programs
