Junior Marketing Director || Hefty.gg
Core
Grow Hefty.gg user base and subscriptions through community engagement, paid advertising, and influencer partnerships.
Role type
Junior Marketing Director (Growth)
Builds
User acquisition and subscription growth for a gaming reward platform
Domain
Gaming / Reward Platforms
Deliverable
product features
Required skills
Digital marketing, community engagement, paid social advertising, influencer partnership management, go-to-market strategy, campaign performance analysis, copywriting
Preferred skills
Experience with Reddit/Discord/Facebook groups, knowledge of reward platforms, gaming industry interest
Technologies
Facebook Ads, Reddit Ads, Discord, LinkedIn, X, Instagram, YouTube
Responsibilities
Coordinate organic promotion in forums and social channels, manage paid ad campaigns and budgets, identify and negotiate with influencers, develop sponsorship and giveaway campaigns, create social media content, track campaign metrics and optimize performance, collaborate with product team on feature value propositions