Head of Marketing & Communications
Core
Build ICEYE's marketing and communications function in India to establish the sovereign ISR brand and go-to-market presence with defense, government, and strategic partners.
Role type
Head of Marketing & Communications (Senior Leadership)
Builds
Sovereign ISR brand presence and go-to-market strategy for India defense and government sectors
Domain
Defense, Intelligence, Aerospace, Government Relations
Required skills
Strategic marketing planning, B2G campaign execution, stakeholder engagement with defense/government, team building and leadership, budget management, agency/freelance management, thought leadership development, sales enablement creation, cross-functional collaboration, KPI reporting
Preferred skills
Experience in India defense/aerospace sector, existing network with India defense media, Public Affairs/Government Relations agency experience, knowledge of SAR/Earth observation
Technologies
None explicitly listed
Responsibilities
Own marketing and communications strategy and execution for ICEYE India; Build and lead the local marketing function starting as an IC then managing partners; Design and execute high-impact campaigns across PR, events, and digital; Localize global messaging and oversee media relations; Lead planning of strategic events and trade shows; Develop thought leadership positioning; Create localized sales enablement materials; Execute co-marketing initiatives with local partners; Manage regional marketing budget and KPI reporting; Coordinate with global marketing and external agencies; Act as trusted advisor on brand and reputation
Seniority
Senior, hands-on IC transitioning to leadership