Head of Sales & Marketing - B2B Revenue Growth & GTM | Remote
Core
Own the commercial engine across sales, marketing, pipeline generation, customer acquisition, and revenue growth for a B2B client.
Role type
Senior leadership Head of Sales & Marketing
Builds
Scalable go-to-market systems, sales processes, and playbooks
Domain
B2B SaaS/Technology
Required skills
Revenue strategy, pipeline generation, customer acquisition, sales conversion, demand generation, GTM strategy, revenue forecasting, team leadership, budget management, funnel optimization
Preferred skills
Hands-on execution, executive communication, strategic thinking
Technologies
None stated
Responsibilities
Develop and execute overall sales and marketing strategy; Own revenue, pipeline, customer acquisition, and conversion targets; Lead and develop sales and marketing teams; Define ICP, positioning, messaging, and go-to-market strategy; Oversee outbound sales, inbound marketing, paid acquisition, demand generation, and partnerships; Monitor the full funnel from lead generation to close; Own forecasting, pipeline reviews, and revenue reporting; Identify funnel bottlenecks and improve conversion rates; Recruit, onboard, coach, and develop commercial team members; Partner with executive leadership on growth initiatives.
Seniority
Senior, hands-on IC with leadership responsibilities
