Analista de Marketing Digital
Core
Strategic marketing and new business development role focused on connecting marketing, sales, and business growth.
Role type
Marketing and New Business Analyst
Builds
Commercial campaigns, promotional actions, and client relationship strategies
Domain
Marketing and Business Development
Deliverable
product features
Required skills
Marketing strategy, sales generation, campaign management, partnership development, market research, CRM management, email marketing, WhatsApp marketing, audience segmentation, KPI tracking, project management
Preferred skills
Commercial vision, proactive mindset, creativity, organizational skills, cross-functional collaboration
Responsibilities
Manage internal marketing, develop sales generation strategies, create commercial campaigns, identify brand growth opportunities, develop partnerships, collaborate with sales, research market and competitors, plan actions for active and inactive clients, execute reactivation and sales campaigns, organize email and WhatsApp campaigns, segment audiences, track campaign results, present ideas to leadership, manage project lifecycle, coordinate with external marketing agency
Seniority
Mid-level, hands-on IC