Lead Generation Specialist - Business Division 100%
Core
Outbound cold calling specialist responsible for initiating client acquisition campaigns and managing B2B lead data quality.
Role type
Senior B2B sales development representative (SDR)
Builds
New business accounts and qualified leads for the sales team
Domain
B2B sales and marketing
Deliverable
client delivery
Required skills
Outbound cold calling, B2B sales processes, CRM management, data entry and quality control, written communication, relationship building
Preferred skills
Experience with medium-sized enterprise clients, marketing event participation, email writing
Technologies
CRM systems (Pamela, Web-to-Lead tools)
Responsibilities
Make outbound calls for acquisition campaigns, research company profiles and contacts, follow up with potential clients, update and optimize CRM data, contribute to marketing campaign targeting, attend marketing events and trade fairs, coordinate sales appointments
Seniority
Mid-level, hands-on IC