Key Account Executive
Core
Manage and grow relationships with supermarket key accounts, ensuring merchandising plans, stock levels, and promotional activities align with sales targets.
Role type
Key Account Executive (FMCG/Retail)
Builds
In-store sales performance and brand visibility for supermarket clients
Domain
Food & Beverage / Retail
Deliverable
product features
Required skills
Key account management, negotiation, planogram planning, team supervision, stock monitoring, sales data analysis
Preferred skills
Understanding of nutrition and consumer health trends
Responsibilities
Manage relationships with supermarket key accounts; negotiate and manage paid space buys; plan shelf space allocation and promotional displays; audit shelf set compliance; execute in-store roadshows and sampling events; supervise and train merchandisers; monitor stock levels and coordinate replenishment; track sales performance and prepare periodic reports
