Partner Marketing Manager
Core
Own and execute joint go-to-market strategies with technology and data partners to drive product adoption and pipeline.
Role type
Partner Marketing Manager (B2B SaaS)
Builds
Co-marketing campaigns, joint customer stories, executive events, and integrated solution narratives.
Domain
Legal tech / Professional services / B2B SaaS ecosystem
Deliverable
product features
Required skills
Joint go-to-market strategy, co-marketing program execution, cross-functional influence, ecosystem business models, technical integration translation, pipeline tracking
Preferred skills
Marketing to legal/financial services/consulting audiences
Technologies
None stated
Responsibilities
Set partner portfolio priorities, develop integrated solution positioning, execute co-marketing programs, shape integration launches, enable sales teams with collateral, track partner-influenced pipeline
Seniority
Mid-Senior, hands-on IC