Strategic Business Development Manager (DOOH)
Core
Develop and execute a market-entry strategy into the Australian Digital Out-of-Home (DOOH) sector by building relationships with operators and asset owners to position digital infrastructure solutions.
Role type
Strategic Business Development Manager (DOOH)
Builds
Digital infrastructure business (LED video walls, outdoor digital kiosks, large-scale display solutions)
Domain
Digital Out-of-Home (DOOH) / Outdoor Media / Infrastructure
Deliverable
client delivery
Required skills
B2B business development, strategic sales, new account creation, market intelligence gathering, commercial qualification, negotiation, stakeholder engagement
Preferred skills
Experience in DOOH, OOH, outdoor media, infrastructure, street furniture, asset-based environments
Technologies
LED video walls, outdoor digital kiosks, large-scale display solutions
Responsibilities
Develop and execute a focused market-entry strategy into the Australian DOOH sector; Build relationships with outdoor media operators, media owners, asset stakeholders, delivery partners and industry influencers; Identify upcoming digital asset, street furniture, outdoor screen, kiosk and infrastructure opportunities; Position premium LED video walls, outdoor digital kiosks and large-scale display solutions within future projects; Secure pilot opportunities, preferred supplier consideration, specification inclusion or vendor shortlist positioning; Gather market intelligence on procurement behaviour, rollout models, decision-makers and supplier expectations; Qualify opportunities commercially and avoid low-probability or speculative engagements; Represent the business with commercial maturity in meetings, negotiations and partner discussions.
Seniority
Mid-Senior, hands-on IC