E-Commerce Manager (m/w/d)
Core
Responsible for the commercial development of a B2B online shop and steering performance across the entire digital customer journey to increase leads, conversion, and revenue.
Role type
E-Commerce Manager (B2B)
Builds
B2B online shop, digital customer journey, sales campaigns, landing pages
Domain
B2B E-Commerce, Digital Sales
Required skills
Commercial steering, cross-functional team coordination, market/competitor/customer analysis, digital campaign management, conversion optimization, data-driven decision making, strategic reporting
Preferred skills
Salesforce, Anaplan
Technologies
Salesforce, Anaplan
Responsibilities
Coordinate stakeholders across Sales, Marketing, Analytics, Product, and Tech; derive and implement targeted measures based on market analysis; optimize digital customer journey for conversion; prepare and present commercial performance reports to management.
Seniority
Mid-level, hands-on IC