Director of Sales
Core
Oversees all aspects of the Sales Department including staff management, advertising inventory, revenue goals, and budgeting for a local TV station.
Role type
Director of Sales
Builds
Digital and broadcast advertising revenue across local, national, and political channels
Domain
Media and Advertising
Required skills
Sales strategy development, team leadership and hiring, budget management, revenue forecasting, client relationship management, ad technology fluency, media planning
Preferred skills
Experience with OTT and video advertising, CRM proficiency, political negotiation
Technologies
Nexstar Digital products, OTT, video, social, data, addressable, CRM systems
Responsibilities
Provide leadership for digital/broadcast sales teams, develop and execute sales strategies to exceed revenue targets, drive new business development, manage inventory and revenue forecasting, prepare and approve budgets, resolve customer complaints including political cease and desist issues, plan and direct staffing and training programs, determine inventory pricing and rate structures
Seniority
Director, strategic leadership & management