Director, Buyer Growth Partnerships & Referral
Core
Design and operate a portfolio of referral partnerships and affiliate programs to drive qualified software buyer traffic and revenue across G2, Capterra, GetApp, and Software Advice.
Role type
Director, Growth Partnerships & Referral
Builds
A scalable, repeatable partnership engine including affiliate, media, and ecosystem programs for four software brands.
Domain
B2B SaaS, Software Marketplaces, Affiliate Marketing
Required skills
Growth strategy, partnership portfolio management, commercial negotiation, affiliate program structuring, data-driven decision making, cross-functional leadership, technical curiosity, OKR ownership
Preferred skills
Experience with affiliate networks (Impact.com, PartnerStack, CJ, Awin), cloud marketplace partnerships (AWS, Azure, GCP, Salesforce), B2B media buying, AI-mediated search strategies
Technologies
Partner platforms, tracking and attribution tools, self-serve layers, sandbox environments
Responsibilities
Own referral pillar OKRs, define partnership portfolio strategy, source and structure deals across commercial models, negotiate agreements end-to-end, build operating infrastructure for scale, drive partner onboarding and enablement, establish reporting dashboards, optimize incentive structures, lead team scaling
Seniority
Director, hands-on IC with team leadership
