Inside Sales Specialist
Core
Generate new B2B business through structured outbound prospecting, cold-email campaigns, and data-driven lead generation for top-of-funnel pipeline.
Role type
Inside Sales Specialist (B2B Lead Generation)
Builds
Top-of-funnel sales pipeline and qualified leads for B2B clients
Domain
B2B Sales / SaaS / Technology
Required skills
Cold email outreach, prospect research, CRM management, lead qualification, campaign optimization, data analysis, English communication, automation tools usage
Preferred skills
Experience in creative services, design, content, marketing, or technology
Technologies
Smartlead, Clay, LinkedIn Sales Navigator, email-scraping tools, Microsoft Excel
Responsibilities
Drive new client acquisition via cold email and outbound prospecting; Build and maintain qualified prospect lists; Research target accounts to align with ideal customer profiles; Plan and execute targeted cold-email campaigns; Monitor and optimize email deliverability and campaign metrics; Maintain accurate lead information in CRM; Track performance against lead-generation KPIs; Test and refine messaging and targeting strategies; Prepare regular reports on lead quality and outreach activity; Coordinate handoffs of promising prospects to internal teams; Continuously improve lead-generation workflows and prospecting processes.
Seniority
Mid-level, hands-on IC