Consumer Partnerships Marketing Manager
Core
Build game-changing co-marketing partnerships and execute campaigns for PayPal's Buy Now Pay Later (BNPL) solution in Italy.
Role type
Senior partnership marketing manager
Builds
Co-branded marketing campaigns, merchant programs, and consumer campaigns
Domain
Fintech / Payments / Consumer Marketing
Deliverable
product features
Required skills
Partnership marketing, campaign strategy, data analysis, budget management, cross-functional collaboration, commercial acumen, Italian market expertise
Preferred skills
Negotiation, creative brief writing, public presentation, test-and-learn mentality
Technologies
CRM, paid media platforms
Responsibilities
Develop and execute channel marketing strategies, lead co-branded campaign creation, track and analyze campaign performance, manage channel marketing budget, build merchant relationships, collaborate with Sales/Product/Legal teams
Seniority
Senior, hands-on IC
