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Head of Business Development, Spain (Merchant Strategy + Partner Management)

Madrid, Spain💼 Full-time🗓 2026-09-28

Core

Lead merchant recruitment, incubation, and partner ecosystem development for TikTok Shop in Spain to build a sustainable growth engine.

Role type

Senior business development leader (hands-on IC with team management)

Builds

TikTok Shop merchant ecosystem in Spain

Domain

E-commerce / Marketplace

Required skills

merchant recruitment strategy, outsourced team management, partner ecosystem management, ToB marketing, data-driven performance analysis, stakeholder management

Preferred skills

service provider ecosystem management, official social account operations, European commerce landscape knowledge

Technologies

N/A

Responsibilities

Define Spain merchant growth strategy across acquisition, onboarding, activation, and lifecycle incubation; Build and manage an outsourced merchant incubation operating model; Recruit, onboard, and manage TikTok Shop Partners and service providers; Lead merchant-facing ToB marketing including content strategy and campaign coordination

Seniority

Senior, hands-on IC with team management

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